10 Questions Every Company Should Ask Before Outsourcing IT Services

Questions for Managed IT Service Providers

Ten questions to ask while considering outsourcing your IT services to a provider.  

Many companies are outsourcing their IT functions due to convenience and budgetary constraints. Small- and medium-size businesses can focus their hiring of staff for their core business, and hire an IT consultant for their expertise and efficiency. However, even with the growth in IT consulting, there are several things you should consider before signing a contract.

Questions for Managed IT Service Providers

It easy to fall prey to assumptions when interviewing consultants to outsource IT services. Packaged services don’t always include additional IT support, management, maintenance and security needed for your business’ network. When agreeing to a contract, look carefully to make sure it contains everything you need. Here are some questions for you to ask when interviewing a new consultant.

1. How do you support security compliance?

Often IT providers support security compliance through their package bundles which include an array of features and components. On this list of features you should see firewall configuration, vulnerability patching, incident response, intrusion detection systems (IDS), demilitarized zones (DMZs), intrusion prevention systems (IPS) and more. These features should be included by default to protect your data and hardware.

Dependent on your industry and client list, you should have a good idea of the level of security necessary for your network to ensure compliance and proper security documentation. Discuss this with any providers you interview to match the level of security needed to protect your business.

2. How do you manage service integration?

In order to stay competitive, your company needs to fine-tune service integration. Standard Information Technology Infrastructure Library (ITIL) capabilities require integration and automation from your IT service provider to minimize errors and provide secure and effective on-demand service delivery.

3. How do you support incremental outsourcing?

In order to reduce risks associated with outsourcing, you can divide the requirements you need into manageable projects. If you provide a specific set of deliverables to your service provider to work with in a trial setting, you can better assess their completion. You have the option of having the work done on your premises or remotely to better prepare for completely outsourcing managed services.

4. Do you provide a service-level agreement (SLA)?

The service-level agreement (SLA) is one of the most important factors in outsourcing IT services. This agreement is where the service provider details the list of support actions they will provide including end-to-end program management and deliverables to your company.

The agreement should lay out how the provider will take on the project from your company, deploy a small remote or on-site team to coordinate and complete the work. Included in the agreement are delivery dates, the effectiveness of the work, surveys to ensuring the quality of service, and timeframes for the availability of services and service request response times.

5. How flexible is the SLA?

Can the provider grow and change as your business does? Changes within your company should be reflected by the services provided for your IT needs. As you grow, your company will hire more people, take on new projects, add new departments and functions, and have a need for scalable IT infrastructure from your IT provider. In fact, your service provider should have expertise in their field that includes the knowledge and experience to custom-fit a scalable infrastructure that you need for your company.

6. What kind of experience do you have?

If you look at managed service providers by price alone, you may find that you don’t get the expertise you need. It’s better to outsource your IT services needs to an expert that’s completed hundreds of projects successfully. Extract the most value from an experienced partner to gain peace of mind over the quality of work completed. Included in the experience is the latest training and tools available to best protect your company’s data.

7. How do you handle IT strategy vs. emergency support?

If your company has a strategic IT strategy, you need a service provider that can act as a partner in this process. Your service provider should be the expert resource to assist in your strategy. If all they do is take orders and offer emergency service, they are not the right fit for your company.

8. Who will govern our IT services?

Your SLA should include an understanding about who will govern and take responsibility for your IT services. By including a foundational governance framework, you will set the tone for future accountability and start with a shared understanding for your team and your provider’s team. This framework determines which entity makes specific decisions to support organizational principles.

9. What is your reporting process?

Formal reporting should be listed in your SLA and include the standard set of reports provided and a timeline for delivery of those reports from the provider. The frequency and scope of the formal reports between the provider and in-house manager should take place according to the schedule. However, many providers offer informal reports as work is completed.

10. How will you adopt new configuration management?

Changes are part and parcel of a business, making managing those changes routine for your IT service provider. For routine changes, your SLA should cover implementation, but if you have a large project then you should discuss management with your provider before implementation. You can initiate a change request to the provider to allow them to complete an analysis of how to proceed. Once the provider has responded with a schedule and any questions they have, you can move forward on the project together. With a system in place to accomplish new projects, it’s easy to maintain proper tracking and logging of work completed.

Get Your Beauty Sleep With Nightlight In Windows 10

Windows 10 Tips and Tricks

Get Your Beauty Sleep With Nightlight In Windows 10

You may have been using Windows 10 for some time now, but it’s likely that you haven’t mastered all of its features just yet.

If you, like so many others, use your computer late at night, before (or even in) bed, then you may have found that it throws off your sleep cycle. Despite being tired when you got into bed, after staring at the backlit screen for a few hours, you’re not as tired anymore.

This has to do with melatonin – a chemical produced by your body when your eyes see that it’s dark and determine its time for sleep. Looking at a bright screen throws off this natural process, and the lack of melatonin makes it harder to get to sleep.

Did you know you can reduce this effect with Nightlight?

Nightlight is a feature that lowers the brightness of the screen and changes the color spectrum in order to limit the interruption to melatonin production. To turn it on, find it under Settings, and set a schedule for it to follow based on your preferences for late-night computing.

We hope you enjoyed our series on Windows 10…searching for a new IT company?  Give us a call at {phone} or send us an email to {email}.

Why is Effective Business Continuity Management Important?

Business Continuity Management

Why is Effective Business Continuity Management Important?

Business continuity management (BCM) denotes how organizations plan for and respond to risks. Mission-critical functions must continue to run after disruptions such as bad weather or hackers.

Business Continuity Management

A business continuity plan documents how your organization will continue to operate after a natural or man-made disaster, severe market conditions or sudden changes in leadership. This could be anything from a stock market crash to a hurricane to the death or dire illness of a key leader. BCPs are hot topics thanks to growing legislation and increased risks related to data security and other events. Every organization would benefit from adopting some kind of BCP framework, however modest.

What is Business Continuity Management?

Business continuity management (BCM) denotes how organizations plan for and respond to risks. Mission-critical functions must continue to run after disruptions such as bad weather or hackers. Smart planning also makes it possible for employees to return to business as usual quickly.

How Does Business Continuity Work?

The most effective way to achieve transparent, seamless risk management and disaster recovery is via a business continuity management system. This may require some outside assistance since any BCMS adopted should follow international standard ISO 22301 requirements. All businesses can begin the first phase themselves, however, by building a continuity plan that identifies and minimizes risks.

What’s the Big Deal With ISO 22301?

ISO 22301 lays out a road map for an effective BCMS and is the most credible resource for successful business continuity management. Becoming ISO 22301-certified signals to clients that your company has a game plan in case disaster strikes — certification helps clients decide that your firm is a solid investment for their business.

This certification proves to prospective clients that your organization will continue to provide the products or services they need, even if an emergency arises. It also gives you an:

  • Independent evaluation of your business continuity management, providing assurance or offering areas for improvement
  • Accredited certification with regular audits to ensure continual improvement
  • Oversight of regulatory requirements to ensure legal compliance. This could include the EU General Data Protection Regulation (GDPR) or new state and federal privacy regulations impacting customer data collection and storage.

What’s is Disaster Recovery vs. BCM?

People are often confused by the difference between these two terms. They aren’t synonyms. Business continuity deals with relocation and business functions while disaster recovery, which is a subset of business continuity, deals with the technical recovery of systems and resources.

Disaster recovery outlines how to recover technical functions, sites, operations and applications. A business continuity plan may contain many disaster recovery plans.

What Are the Key Components of a BCP?

A successful business continuity plan includes the following:

  • Succession plans for key employees
  • Identification of critical functions with priority identified
  • All employees’ contact information and role in the plan
  • Tested backup strategies

Ready for Disaster? Tips for Creating a Smart Business Continuity Plan

Business Planning

Mitigate Disaster with a Comprehensive Business Continuity Plan

When you create a detailed business continuity plan, you can keep disaster from disrupting your operations. See how to get started here.  

Business Planning

When disaster strikes, disruptions to your operations could negatively impact your construction projects, pushing them past the deadline and over budget. And it is not just natural disasters you have to worry about, either.

Everything from serious IT problems to the loss of important team members has the potential to wipe out your operations. That is, unless you have a smart business continuity plan in place. With this plan, you can keep your operations moving along like normal, helping ensure the success of all your construction projects.

Importance of Having a Business Continuity Plan

In optimal conditions, there’s no doubt everything runs like clockwork, as your team works hard to complete their individual tasks. If anyone fails to come through, however, everything could grind to a halt. Furthermore, without writing it out, only a few in your company may know just what everyone should be working on and how it all comes together.

Therefore, you need a business continuity plan just in case serious disruptions leave you without certain team members, equipment, or workspaces. In many ways, this plan is a big-picture overview of everything that goes on at your construction firm. It also identifies all the workarounds you can use when faced with disruptions caused by different disaster scenarios.

Above all, your plan should detail who is in charge of each department in the absence of key players and all the ways they can keep moving forward in their daily duties. With that approach, you can keep major disruptions from throwing your workforce off track or preventing them from completing their tasks.

How to Create a Continuity Plan for Your Business

Without knowing what is on the horizon, there is really no time to waste in creating your business continuity plan. Thankfully, you can easily approach this process by using the following steps.

Take a Complete Inventory of Your Company

Taking inventory of your workforce, contacts, and equipment is the very first thing you must do to create your plan. You will likely need to take a big step back from your construction company to complete this step.

To start, create a list of all your employees, noting the major players in each department. Add their contact information in full, so you can find how to reach out at a glance. Then, create similar records of your material suppliers, clients, and other important contacts.

Next, you can move onto creating a complete inventory of all the equipment used on each of your job sites. Make sure to include their make, model, and serial numbers, so you can find parts or file claims as needed to keep things moving along. In addition, note any local parts suppliers, repair techs, and equipment dealers for those brands to complete your log.

Outline Existing Processes and Highlight Critical Areas

With the completion of the inventory step, you will need to look at your operations. Go from department to department, look at the duties of each employee and how they support other departments. Along the way, busy yourself with creating flowcharts for all the distinct processes used to run your construction company.

Throughout this process, identify your key operations and the major players you depend on to get the work done. Then, see who can fill in if those individuals cannot make it work. Also, add ways employees can workaround specific disruptions and continue to fulfill their core duties.

Identify Temporary Workstations and Keep Them Updated

If your core employees cannot get to their normal workstations, everything should not grind to a halt. But it will unless you have already identified temporary workstations and made the effort to keep them updated.

The workstations should have all the equipment and software normally used by the team and be completely ready for their use. So, create an update schedule and make sure the temporary workstations are included whenever you complete a major equipment or software upgrade. Furthermore, ensure your employees know about the existence of these workstations and how to access them.

Create Your Plan for Maintaining Critical Operations

With your understanding of your core operations, you can create a plan for each of your employees, helping them mitigate the effects of the disaster. Working across all departments, you will need to indicate who is responsible for getting each system back online and up to their normal operating levels. They should have a clear direction on the steps to take and the tools they will need to complete the assigned tasks.

Your plan should cover not only the construction tasks you are responsible for in that moment, but also all the administrative ones. You need to let your payroll department know how to proceed, for example, to ensure they can continue to process payments for all your employees.

Once you are finished creating your business continuity plan, store the main copy in a secure location and provide each department with their own copies.

Don’t Wait — Create Your Business Continuity Plan Today

So, now that you know what to do, there’s really no reason to wait. Start building your business continuity plan today to protect your operations from disaster. Otherwise, your employees could be left without the knowledge needed to keep your business afloat until everything returns to normal.

4 Informative Responses You Need From Your CFO

CFO Technology

Are you working closely with your CFO to determine the most efficient and effective methods for maintaining your business infrastructure? These questions will help you drill in.  

CFO Technology

Are your financial operations taking more time and effort than you realize? There are plenty of ways to reduce the overhead and operations cost of your finance team, but that starts with asking your CFO some tough questions. Finding the right business solutions to support your organization begins with a thorough knowledge of the landscape and the pressure points and redundancies that could be relieved through automation. The answers that your CFO provides to these searching questions will help you make the right decisions when you consider upgrades to your technology infrastructure.

1. Are we addressing compliance issues that are concerning for our business?

Business compliance goes far beyond the requirements for HIPAA, personal privacy and employee security. Today’s compliance requirements are varied and complex for even the simplest organization. If you are capturing or maintaining personal information — much less financial or health information — chances are your business is subject to California’s Consumer Privacy Act and those of several other states, besides. You’ll find a comprehensive state-based map online at the International Association of Privacy Professionals. Ensuring that your data stays safe and that you’re fully complying with these laws often falls to the CFO in terms of education, but the technology team in terms of implementation of the strategies.

2. Where do you see slowdowns during monthly, quarterly and annual closing?

Closing the books is a process that happens on a regular basis, but that doesn’t mean it’s fully routinized. Even the simplest tweak to this ongoing process may be enough to save thousands of hours of productivity over a relatively short period of time. Looking closely at the business’s models for this ongoing operation can identify some weak points that can be addressed through automation or software updates.

3. What are the barriers to fully integrating metrics into our organization?

Using metrics throughout the organization is a great way to keep your business running smoothly — and also quickly identify areas that need a little extra attention. Are there systems that do not work well together? Perhaps a large variety of solutions providers whose “solutions” are causing problems with other business units? Whatever the issues are, identifying what it will take to get to a unified metrics system for the organization may point to some opportunities to apply consistency to your operations and platforms.

4. Are there opportunities to reduce the cost of delivering a secure and efficient infrastructure?

Providing a secure infrastructure for your business is a critical success factor, but are you currently knocking it out of the park — or falling down on the job? If your teams are frustrated with the speed of change and you’re concerned that your operations aren’t fully secure, you may have some work to do on your infrastructure. Even something as simple as slow WiFi or poor networking in conference rooms can reduce the effectiveness of your staff and boost frustration levels beyond the breaking point.

One key way to improve efficiency, reduce costs and heighten security is to work with advanced technical support staff to review your business operations and ensure that you’re taking full advantage of the opportunities available on the market today. Leaders at the largest organizations in the world routinely work with external service providers to ensure that they have access to the tools and technology needed to create a secure and consistent infrastructure for their business.

Newly Discovered Security Flaws Put Windows Users at Serious Risk

Is Windows Secure

Microsoft Vulnerability Affects Most Recent Operating Systems

Learn about two recently discovered vulnerabilities that could put your company’s computers and operations at risk and what Microsoft is doing to fix the issue.

Is Windows Secure

Two newly discovered security vulnerabilities could put Windows users at risk of attack if they do not download and install security patches Microsoft recently issued.

What Are the New Microsoft Security Flaws?

Nicknamed DejaBlue, the two security flaws are designated CVE-2019-1181 and CVE-2019-1182. They are similar to the BlueKeep vulnerabilities Microsoft issued patches for in May 2019. The newest flaws, like Bluekeep, could allow hackers to create so-called “wormable” attacks that easily can be spread from one computer to another without any interaction from a user.

The main difference is that the newer security vulnerabilities are potential threats to newer versions of Windows products.

What Systems Does DejaBlue Affect?

There are potentially hundreds of thousands of computers that could be affected by the Windows worm. They sit within the Windows Remote Desktop Services (RDS) package. According to Microsoft, the vulnerabilities could affect the following systems:

  • Windows 7 SP1
  • Windows Server 2008 R2 SP1
  • Windows Server 2012
  • Windows 8.1
  • Windows Server 2012 R2
  • Windows 10 (all supported versions, including server versions)

That’s a massive number of potential targets that could be infected if the patches are not deployed and active monitoring tools are not in place.

Windows XP, Windows Server 2008 and Windows Server 2003 are not affected.

How Does DejaBlue Work?

Like with BlueKeep, the vulnerabilities can be used to exploit RDP, a tool that administrators use to connect to other computers on a network. Hackers could then use that exploit to code and load a worm that is automated. It would “jump” from one computer to another, potentially affecting millions of computers quickly.

What makes the DejaBlue and Bluekeep vulnerabilities so dangerous is that they can propagate without any user interaction.

What’s more dangerous is that the new vulnerabilities differ from BlueKeep, which targeted Windows 7 operating systems. The new exposures could affect Windows 7 and all recent versions of Microsoft’s operating systems. That amplifies both the risk and the potential impact.

“At this point, nearly every contemporary Windows computer needs to patch, before hackers can reverse engineer those fixes for clues that might help create exploits,” notes Wired magazine.

While a British intelligence agency, GCHQ, is credited with identifying BlueKeep, Microsoft notes that it identified the new threats itself. To date, no evidence that exists that indicates the vulnerabilities were known to third parties, the company said.

“These vulnerabilities were discovered by Microsoft during hardening of Remote Desktop Services as part of our continual focus on strengthening the security of our products,” Microsoft said in a release.

The scale of the potential damage is extraordinary. As of July 2019, there were as many as 800,000 computers worldwide that were still vulnerable to BlueKeep, with a much larger potential threat from DejaBlue.

What Can We Do to Protect Against Cybersecurity Threats?

The key to maintaining a secure network is developing a comprehensive, multilayered security strategy. A managed services provider can partner with you to develop a cybersecurity plan that includes:

  • Comprehensive network perimeter monitoring using next-generation firewalls to detect, contain, disable and destroy threats
  • Continuous monitoring of systems, endpoints and users
  • Automated downloading and installation of software and firmware updates, upgrades and patches that respond to emerging threats
  • Anti-malware, anti-spam and anti-virus software installed on each user’s machine or device, updated automatically, and analyzed to determine potential threats
  • Email and data encryption
  • Password security, including multifactor authorization
  • Mobile device management, including remote location finding, disabling and wiping functions
  • Cloud solutions for secure hosting of data, apps and operating systems
  • Business continuity and disaster recovery planning
  • Employee training

Having the right security in place greatly reduces your risk of being affected by a cyberattack that can debilitate your business, ruin its reputation and cost thousands to repair.

Steps to Evaluating and Choosing the Best IT Outsourcing Company

healthcare IT services companies

How to Choose the Best IT Outsourcing Company

Outsourcing IT service and care is a smart idea for many businesses. Here’s how to evaluate and select the best IT outsourcing company to handle your IT.

healthcare IT services companies

Your healthcare practice undoubtedly relies on technology to operate smoothly and effectively. In fact, more than any other type of business, businesses in the healthcare industry absolutely must have a stronghold on the digital aspects of their operation. Personal patient information is simply too sensitive to not be properly stored and maintained.

As a result of these specific demands on dental and other medical practices, many healthcare institutions are turning to information technology outsourcing companies to handle their technology.

If your practice is seeking a local IT outsourcing company to hire, here are the steps you should take to properly evaluate and select your option.

Step 1: Scope out your local options.

We recommend going with a local hire when it comes to IT outsourcing companies. Local is better for several reasons. First, you’ll likely know their other clients and be able to speak with them about the quality of care they’re receiving.

Next, local companies will certainly be able to offer on-site assistance, which is exactly what you should be looking for. Companies located out-of-state or too far away within your state won’t be able to get to you in time if they need to offer hands-on assistance. This is simply unacceptable for a dental or medical practice as you may someday require emergency on-site assistance that can’t wait.

Try to come up with a complete list of local potential candidates to interview.

Step 2: Narrow the list based on industry expertise and experience.

Either by examining each candidate’s website or speaking directly with a sales representative, get an idea for what expertise and experience each company has. You want to see that they’ve not only been a fully-functioning IT outsourcing company for at least a few years, but that they also have unique experience in the healthcare industry.

While businesses in other industries may be able to work with IT companies who don’t specialize in any particular industry, healthcare practices should be looking for IT companies who cater specifically to businesses and organizations in the healthcare world. You should also look for IT companies who’ve had consistent clients who have been with them for a considerable amount of time.

Step 3: Narrow the list based on what services each candidate offers.

Nearly all IT outsourcing companies have comprehensive websites where you can see the services they offer. We can’t tell you exactly what services to look for because the needs of your unique practice may vary.

However, some of the services you’ll likely want to have include:

  • Backup and recovery services
  • Cloud services
  • Disaster recovery
  • Consulting and project management
  • Application hosting
  • Telecommunication services
  • Email and IM archiving
  • Business continuity planning
  • Cybersecurity

Step 4: Schedule interviews and prepare a list of interview questions.

Once you have three or four IT company candidates who may be able to adequately handle the outsourcing of your practice’s technology, schedule interviews with each one.

You’ll want to prepare for each of these interviews by making a list of questions to ask. We recommend asking the following questions to each IT outsourcing company you interview:

  • What is the scope of the services you offer? Do you work with a range of industries or exclusively with healthcare practices?
  • How can you push our practice to stay up-to-date with the latest trends in healthcare technology without causing service interruption or technology that quickly becomes redundant?
  • How will you ensure that our patients’ personal sensitive data stays safe from cybercriminals and hackers?
  • Who will we be working directly with when we have a question or an issue? Will we be assigned a unique service manager?
  • How fast is your response time if we have an emergency?
  • What credentials and certifications does your technical staff have?
  • Do you offer 24/7 service and assistance?
  • Who is your oldest client, and how long have you been working with them?
  • How do you plan on helping our practice meet our business goals?
  • What levels of service do you offer, and how do you take payments?

It is crucial to take your time when choosing an IT outsourcing company for your practice. By following the steps above, you’ll streamline the selection and interview process and set your practice up for success where your technology management is concerned.

Will Improving Online Reviews Boost Your Website Engagement?

Increase Website Traffic

Are your online reviews killing your website traffic? It’s true — many customers won’t click if they see your reviews are less-than-favorable.  

Increase Website Traffic

When is the last time you felt strongly enough about a product or service to leave an online review? While some people do it as a matter of course for every restaurant, doctor’s office and retail establishment they visit, most people only take the time to review something when they were either extremely pleased with the service or over-the-top mad about their experience. Unfortunately, this can result in some pretty painful online reviews, but does it really impact the traffic to your website — and ultimately your business revenue? You might be surprised to learn that more than 95% of people aged 18-34 read reviews for local businesses before making a decision and 86% of all consumers do the same. Still think reviews don’t matter?!?

Improving Engagement with Positive Feedback

When customers leave your business, it can be challenging to know if they’re satisfied with their goods and services. It may not be until you read an online review that you find the uber-polite professional who left your office with a smile is now posting to all their friends on social media about the horrid experience that they had. In general, people are not fans of direct conflict and may leave their poor feedback in a very visible and damaging way for your business — through online reviews. Yelp, Google and many other sites provide an easy way to aggregate both positive and negative comments about your business, all of which can be visible from within a Google search of your business. Google adores reviews and according to Moz data, their search algorithm could be impacted by up to 9% by consumer reviews. Google wants to present the most trusted and relevant search results and one of the best ways to do that is to listen to the audience: your consumers.

Offsetting the Damage from Negative Reviews

As you can imagine, if Google takes up nearly 10% of its algorithm to focus on your reviews, a few poor reviews can drop you significantly lower in the all-important search engine results page. Reviews are a vital part of your SEO strategy, and it’s challenging to bounce back from negative reviews in the past. One of the things new customers are looking for is the responsiveness of the business to this type of feedback. If you watch your main review sites carefully and audit for positive and negative reviews, you can offer timely feedback that shows you recognize there are issues and you are taking steps to solve them in the future. This can help turn a negative review into a positive, encouraging new customers to take a chance and click through to your website.

Driving Positive Reviews is a Critical Component in Your Digital Marketing Strategy

Did you know that a Harvard study shows that a one-star increase on Yelp can lead to a 5-9% increase in sales? That’s what you call a direct correlation, and it makes reviews fully relevant and worth working for. Fortunately, those same customers who are ready to spout off about a negative experience are also surprisingly willing to post a positive review — but only if you ask. Up to 68% of consumers will take the time to review your product or service, and all you have to do is ask! Your marketing strategy should include a simple tactic that some of the best businesses in the world use (think Amazon): send a quick followup note via email requesting that customers leave a review on your preferred platform. When you flood the web with positive reviews, your business is more likely to rank higher and receive more high-quality traffic than a competitor who is not focused on improving their online reputation.

The moral of the story is that reputation still matters, even in a world where digital rules the day. In decades past, word of mouth reputation was what needed to be protected and that truly hasn’t changed as we edge into the future. Protecting the online reputation of your business is relatively straightforward and that quick automated email after a sale may be your very best selling tool — and the least expensive marketing tactic that you deploy!

Invest in Valuable Technology for Quality Profitable Work by Your Sales Team

CEO and Sales teams

Sales Technology Improves Results and Leads to Better Processes

Learn how sales tools that use some of the latest technologies, including automation, machine learning and artificial intelligence, deliver better outcomes.

CEO and Sales teams

To remain competitive today, your salespeople need all the advantages they can leverage for prospecting, business intelligence, leads and customer service. Here’s a look at some of the technology leads that will give your sales team a competitive edge.

How Can Technology Help with Prospecting?

Customer relationship management (CRM) software is one of the most important sales tools available. With a CRM, you can track important data about prospects and customers, and use the functionality to find sales opportunities. Sales and marketing teams can use the CRM to track response to marketing campaigns, outreach attempts and contact reports.

The CRM solution you deploy also helps sales managers track progress throughout the sales pipeline. Monitoring helps managers review the stage, probability and velocity of the pipeline for better forecasting.

How Does Technology Help Follow Up with Leads?

Automation tools help to create a persistent sales cadence that leads to more meetings and better outcomes. Automation can generate personalized and customized follow-up letters, emails and texts. One example is Boomerang, a Gmail plug-in that schedules follow-up emails and automates reminders to reconnect with prospects. Hubspot Sales also allows for personalization of emails and other follow-up communication.

For inbound sales, where customers contact your company via an email, phone call or web form, automation, machine learning and bots are a big help. These tools can help with routine inquiries and route leads to the right information while alerting a salesperson to reach out for contact.

Can I Integrate Sales Tech with Other Software?

Your CRM and other sales technologies are effective independently. But when these tools are integrated with finance/operations programs, your entire organization benefits. Having a single source of data, access to integrated reporting and solutions, data transparency and interrelationships, your sales team will be more effective and more collaborative.

Integrated tools also help leverage emerging technologies such as machine learning, big data and data analytics. These tools can collect, analyze, codify and find patterns in your sales data that drive deeper, actionable insights. Unified data also leads to less data re-entry and gives managers greater visibility into the sales information.

What Role Does the Cloud Play?

Cloud technologies provide data security and accessibility to apps, including CRMs and business productivity apps such as Microsoft Office 365, which offers mobile versions of the popular app suite, including Word, Excel, PowerPoint and Outlook. Agility and access lead to more productive outbound sales reps.

Cloud technologies also help your team with videoconferencing tools that allow for web-based communication that helps communication with remotely deployed sales reps, leads and customers. Video has advantages over sales calls, allowing staff to notice body language, visual cues, energy level and facial expressions that can help inform the progression of the call and follow-up.

Your CRM and other tools also provide for a richer understanding of your customer. A 360-degree view of customer order history, payments, credit, maintenance needs and customer service inquiries gives your sales force real-time insights into the customer experience.

What Can Help With Effective Sales Calls?

There are many apps available to help make sales calls more effective. For example, Conference Pad is an app that lets you control multiple iPads simultaneously, ensuring that everyone seeing a presentation is on the same page or slide.

Can Technology Improve Sales Training?

Pages upon pages of manuals, in-person conferences and classroom training sessions are no longer the most effective or efficient ways to teach new skills and hone others. Two technology types — learning management systems (LMS) and virtual learning platforms (VLP) — provide flexible, trackable and accessible training tools. Managers can monitor progress and offer assistance in areas where reps struggle.

How Can Sales Technology Help Our Brand?

The right tools when used effectively will improve first impressions and boost your reputation. That helps not only with landing new business but also with attracting talented sales professionals. Investment in the latest and best technology solutions is a compelling option for salespeople seeking a new opportunity.

Sales technologies can be a boost to all areas of your sales program. The right investments result in better training, more actionable leads, higher response rates and more closed business.

Texas Government Organizations Blasted In Coordinated Ransomware Attack

Texas Government Coordinated Ransomware Attack

Have you heard the news over in Texas?

Over 20 government organizations across Texas were targeted in a coordinated ransomware attack. That’s right… These government organizations have been added to the ever-growing list of major attacks on government organizations in Florida, Albany, Atlanta, and Baltimore.

The threat of ransomware attacks on corporations, government, and yes, even local small businesses is all too real.

Don’t miss our latest video outlining what you can do to stay safe. Click Here or click the play button below.

Be aware that these threats are very serious. Coordinated ransomware attacks are going to get a lot worse before they get better. In many recent cases, following proper precautions would’ve gone a long way towards prevention.

Follow these quick tips below:

  1. Invest in cybersecurity awareness training
  2. Invest in a rock-solid security solution
  3. Speak with your insurance rep about cyber liability insurance
  4. Schedule a cybersecurity risk assessment

Questions? Call {company} at {phone} or send an email to {email}.